“I can guarantee that whoever comes to our concerts will leave dancing,” said Overload drummer and band leader, Farhad Humayun once. One doesn’t find that hard to believe. Even when the Lahore-based band is performing in a city like Karachi where audiences in comparison tend to be a tad more inhibited, one has seen people get up and shake their backsides to Overload’s performances.
The band created its big bang when it came on our screens a couple of years ago with a music video for the track Cursed which featured the likes of Pappu Saieen and co. Since then, the largely percussion-based band has been making waves doing the kind of music they do (a fusion of eastern and western percussions supported by almost tranquil piano work by Sheraz) and have managed to amass quite a fan following. Back then Farhad once stated, “The people of this country are more attuned to songs with lyrical content in them, they need to have the song’s meaning spelled out to them. We’re out to change that notion.” And they did precisely that.
In an environment in which the sheer structure of the music industry is undergoing a change because of rapid digital online distribution of media and the world wide web making media not only instantly accessible to users but also providing them with a direct link to the artiste, Overload chose to go the way paved by Radiohead: they released their second album online on their website Overload: The Loudest Band in Pakistan for free. The album titled Pichal Pairee has been downloaded by thousands of users not only from Pakistan but also from abroad. They’re perhaps one of the few mainstream artistes who completely own their material as well since they chose the riskier path of not signing up with a record label, relying on them for promotion or release. “Make music and just put it out there,” commented Farhad, “what are you waiting for? We’re already working on new material.”
To read the full album review, click Here .
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